Nuveen Investments AVP - Product Marketing Closed-End Funds in Chicago, Illinois
AVP, Product Marketing Closed-End Funds
This role is responsible for aiding in the development and execution of comprehensive marketing strategies supporting Nuveen’s Closed-End Fund (CEF) primary and secondary investment platform. Key duties include executing investor notices/regulatory announcements, managing updates of existing marketing collateral and website, creating digital and social content, assisting with all product launch/IPO activities and other deliverables as needed. This individual will report to the VP of Product Marketing, CEFs. Our Marketing organization is matrixed and requires this individual to demonstrate the ability to successfully work with a variety of stakeholders and discipline experts to drive key product marketing initiatives. This individual will also serve as a primary marketing interface with Product Management, Client Portfolio Management, Investments and Compliance to ensure timely execution of projects that align with firm-wide priorities, and help raise awareness of and meaningfully grow or retain assets.
Key Responsibilities and Duties
Understand Nuveen’s brand strategy, competitive assets, and market position to develop strong messaging hierarchy and effective content strategy supporting our CEF platform
Execute comprehensive marketing plans and related activities surrounding new product launches (IPOs) and Investor Relations program, including content strategy, creation, production and distribution through all marketing platforms (digital, print, advertising, etc.)
Take proactive role in driving communication with product teams and channel marketing to ensure most effective and efficient marketing materials and distribution while looking for new ways to position and promote the products
Communicate marketing strategies and initiatives with internal partners, including compilation and dissemination of regular reporting that displays key metrics on marketing initiatives as well as soliciting feedback and information for improvement
Collaborate with marketing verticals (example: brand, PR, channel, digital, design) to ensure proper alignment of resources against product initiatives
Work with compliance departments to ensure materials meet FINRA and/or SEC regulatory guidelines
Take initiative to explore new approaches to increase efficiency and improve processes without sacrificing creativity or quality
Monitor and report on literature usage, web traffic and campaign metrics and make recommendations for enhancements/changes to improve efficiencies and resource usage
Manage and execute periodic updates of marketing collateral and web content including presentations, strategy pieces, product and market commentaries, web pages and paid search, and other sales-support/investor relations materials and content
Proofread all marketing content throughout the development and approval process to ensure it is accurate and compliant; create new content and copyedit existing content when needed
Support compliance processes from initial submission to final approval
- University (Degree) Preferred
- 5+ Years Required; 7+ Years Preferred
- Physical Requirements: Sedentary Work
Five plus years of marketing experience, preferably in the asset management or financial services industry
Five plus years as a proven self-starter able to successfully initiate and manage projects independently, with minimal direction and oversight
Five plus years of demonstrating a track record of managing multiple projects from beginning to end, providing effective, on-time delivery and implementation within budget guidelines
Bachelor’s degree from an accredited four-year college or university
Strong marketing background; marketing performance optimization and relationship management experience
Background of success in marketing investment products, preferably for Closed End Funds
Recognized ability to lead the development and production of effective marketing communications programs
Experience crafting clear, compelling and compliant marketing messaging
Driven, goal-oriented individual seeking to make a measurable difference and improvements that will help advance corporate initiatives and grow platform assets
Series 7 a plus
Potential Salary: $119,300.00 USD
Actual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary incentive programs, non-annual sales incentive plans, or other non-annual incentive plans).
Nuveen, the investment manager of TIAA, offers a comprehensive range of outcome-focused investment solutions designed to secure the long-term financial goals of institutional and individual investors. Its affiliates offer deep expertise across a comprehensive range of traditional and alternative investments through a wide array of vehicles and customized strategies. For more information about the firm please visit our website at www.Nuveen.com
Benefits and Total Rewards
The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That’s why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary (https://www.tiaa.org/public/pdf/benefits-at-a-glance.pdf) .
We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.
Read more about the Equal Opportunity Law here (https://www.dol.gov/general/topics/posters) .
TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers, including individuals with disabilities.
If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team:
Phone: (800) 842-2755
For residents of California, please click here (https://www.tiaa.org/public/tiaa-nuveen-ca-privacy) to access the TIAA CA Applicant Privacy Notice.
For residents of the EU / UK, please click here (https://www.tiaa.org/public/nuveen-eu-uk-privacy) to access the EU / UK Pre-employment Notice.
For all other residents, click here (http://www.tiaa.org/public/tiaa-nuveen-privacy) to access the Applicant Privacy Notice.
TIAA started out over 100 years ago to help ensure teachers could retire with dignity. Today, many people who work at not-for-profits rely on our wide range of financial products and services to support and strengthen their financial well-being.